Atelier CV

Creative Director • Interior Design Studio Brand • 2020-2022 • Independent Project

Complete brand identity and digital presence creation for boutique interior design studio, establishing sophisticated visual language and comprehensive brand ecosystem for luxury market positioning.

Role: Creative Director
Duration: 2020-2021
Scope: Brand identity • Website development • Marketing collateral • Digital strategy
Deliverables: Logo design • Business cards • Website • Brand guidelines

EXECUTIVE SUMMARY

Created comprehensive brand identity and digital ecosystem for Atelier CV, a boutique interior design studio requiring sophisticated market positioning within the competitive luxury interiors sector. This complete brand development project showcased strategic thinking from concept through execution, establishing distinctive visual identity that communicates creative excellence and meticulous craftsmanship.

The project encompassed full brand architecture development—from foundational logo design through comprehensive digital presence and marketing collateral systems. Working independently, I developed sophisticated visual language that positions Atelier CV within the premium interior design market, creating cohesive brand expression across all customer touchpoints. The resulting brand ecosystem includes refined identity system, responsive website design, business collateral, and strategic brand guidelines ensuring consistent implementation across all applications.

Key Achievements:

Complete Brand Creation: Developed comprehensive identity system from foundation through full implementation

Digital Presence Excellence: Designed and built sophisticated website showcasing portfolio with premium presentation

Strategic Market Positioning: Visual language establishing boutique studio within luxury interior design sector

Systematic Brand Architecture: Scalable design system enabling consistent excellence across all touchpoints